Win2.ro has become the first B2B customer to launch on our proprietary 360 and Optimize Platforms – a fully modular, cloud-based technology stack built in-house to deliver capabilities far beyond what traditional off-the-shelf solutions can offer.
One of Romania’s online casino operators, Win2.ro , has successfully completed its migration and is now live, running on the same robust platforms that power our own operations.
While many platforms in the market continue to rely on outdated architecture and rigid frameworks, our technology was designed from the ground up to address the real challenges faced by modern gaming operators. Key advantages include advanced behavioural segmentation, marketing and operational automation, real-time traffic attribution, a fully flexible bonus engine and live data updates for rapid, informed decision-making.
In the same time, Win2.ro gains complete control over its frontend and native mobile apps, and the ability to build custom plugins and extensions on top of any functionality – ensuring both adaptability and future scalability in accordance with own vision.
This launch is not just a milestone for Win2.ro, but a powerful validation of the strength, flexibility, and vision behind our 360 and Optimize Platforms.
What is next?
Built to power Winvia’s own operations and proven through the success of our in-house brands, our technology is now enabling partners to deliver exceptional customer experiences, optimize marketing performance, and achieve operational excellence.
We are proud to extend the capabilities of the 360 and Optimize Platforms to forward-thinking operators like Win2.ro, supporting their growth with the same robust, data-driven infrastructure that fuels our own.
The platforms
360 Platform
The 360 Platform is a modular, cloud-based B2B solution designed to support diverse business models, with a strong focus on the gaming industry. It enables a seamless omnichannel experience across web, native mobile, and retail environments. The platform supports a wide variety of game types including competitions, raffles, prize draws, skill-based games, casino, and social games - offering businesses flexibility in product offerings.
Built with scalability and extensibility in mind, the 360 Platform uses a fully open API framework, allowing for custom development and third-party integrations and unrestricted access to data streams. It leverages real-time data processing, an advanced automation engine, gamification tools, and integrations with payment and content providers. These features empower businesses with actionable insights through real-time analytics, reporting, and business intelligence tools.
Optimize Platform
The Optimize Platform is a proprietary performance marketing and analytics solution that manages internet traffic and media buying. Designed to adapt rapidly to shifts in the digital advertising landscape, it gives the Group a competitive edge in customer acquisition. With powerful tools for tracking, attribution, and optimization, the platform ensures efficient media spend, accurate performance measurement, and data-driven marketing strategies that support sustained growth.